If you are obsessed with your camera, you better make money out of it! Photography-based websites often earn huge through sponsors, paid partnerships and ads, and since this is a niche that focuses on visual appeal, it is absolutely necessary that the website is done right. You don’t have to be an expert to build a website for your passion, and in this post, we are sharing a few tips that may come in handy.
Select a reliable hosting plan
When you use high-quality images, pages take longer to load, so it is important to select a hosting provider worth your trust. You need unlimited storage and unlimited bandwidth at the very least, besides assured uptime. If you are looking for options, consider BlueHost and HostGator as two of the most popular industry names.
Always use WordPress for photography sites
WordPress is open-source, and the scope is huge for photography sites. As long as you have good photos, you don’t even need an expensive theme. WordPress offers all the tools you need to get a website up and running. Since photography websites must have social media presence, you can use easy plug-ins, besides the ones for SEO and online marketing. WordPress also makes it easy to manage your website. Even beginners can manage WordPress portals easily.
Find the right template
Like it or not, photography websites are often judged by the first page. You want the template and design to be on point. While customizing the theme may cost more, you can also choose paid and ready ones, and it really depends on your budget. Just make sure that the design doesn’t take away the spotlight from your photography work. The template should enhance the photos aptly.
Include a blog
Text content on a photography site is important for SEO and marketing. Also, it allows people to have a better insight into your work and thought process. Every picture has a story to tell, and you don’t want to describe everything, but one post in a while can actually boost readership. The content you create must cater to the target audience. For example, a photography website for beginners needs to cover more genres, while an experienced photographer would only focus on what pleases his mind and camera.
Finally, make sure that your website is optimized and ready to take on social media. That’s the best way to get genuine and organic traffic beyond search engines.